Why focus on the Senior market?
– Uber Realty is coming!
~ “Uber Realty†term coined at License CE course presented by Career Compass
~ At least six tech companies (Zillow, Trulia, etc.) are developing apps that will completely bypass MLS and agents
~ Compare how Uber model is killing age-old taxi industry – similar to how Expedia-type net based companies made most travel agents extinct
– Real Estate industry model hasn’t changed since 1908 – ripe for “disruptionâ€
– Average Real Estate commissions have decreased over time – Agents competing with lower commission “price†are commoditizing the industry
– Most buyers now search for homes on the web vs. spending days driving around with agents. Agents must become expert at insuring their listings appear in web searches first – process is already moving towards eliminating need for agents.
~ Career Compass notes: Future of the industry & your future is adding value – — USE YOUR CREATIVITY!
~ Younger buyers (millennials and 2nd time homebuyers) raised w/ internet will be comfortable with DIY home purchase on a smartphone
~ National, state and local Real Estate Associations will do advertising battle with super smart silicon valley based “industry disruptersâ€